Thursday, September 12, 2019
Business ethics individual written report Essay
Business ethics individual written report - Essay Example Without revenues, the companies, especially Nestle Company, will be forced to close shop. Closing up equates to filing a bankruptcy proceeding in the courts of law. The company complies with all health ethics and other community ethics standards. Likewise, Nestle Company does not reduce its current zeal to propagate the importance of implementing the ethical standard with the companyââ¬â¢s territorial boundaries. The company sells products that will aid in the enhancement of the current and future customersââ¬â¢ health. The company also accepts and adheres to the current and future customersââ¬â¢ rights to receive valid and relevant information that will lead to the increased safety of all parties concerned. The parties include all stakeholders of the Nestle Company. The stakeholders include the customers of Nestle Company. The stakeholders include the managers of Nestle Company. The stakeholders include the companyââ¬â¢s investors. The stakeholders include the Nestle Com panyââ¬â¢s creditors. The stakeholders should also include the current and future customers. Without the customers, the Nestle Company may not be able to generate as much sales as when there was an abundance of current and future customers (Stevens, 2009). In one situation, the customers were disheartened by the unfavourable side effects of patronising the Nestle products. Consequently, the company must not prioritise increasing revenues alone, at the expense of the customersââ¬â¢ sufferings. Nestle Company complies with the ethical standards of the community. The companyââ¬â¢s milk and other food products contribute significantly to healthy individuals. The main goal of the company is to produce product that meet the current and future customersââ¬â¢ desire to become healthy (Stevens, 2009). By taking the Nestle products, the current and future customers will have better health conditions. With the Nestle products being distributed to the public, more people are able to buy the hard to find Nestle food products. Consequently, the Nestle Companyââ¬â¢s 2008 financial reports indicate that the company was able to generate an estimated three percent growth rate. Further, the favourable growth rate occurred when the company sold products in the global health market segment. The same favourable growth rate arose when the company sold its popular branded products in the global wellness market segment. Likewise, the Nestle Company created an innovation of the marketing activities within the factory production process in order to maximize net profits. The companyââ¬â¢s capacity to effectively respond to any external and internal factors of business threats can be easily rehabilitated. The Nestle Companyââ¬â¢s marketing strategy includes the ethical selling of added value Nestle products (Stevens, 2009). Further, Nestle places primary importance on incorporation of business ethics. For example, Nestle was instrumental in the implementation of ethic al standards. During the 1970s, Nestle introduced business ethics in the marketing and distribution of infant formula. The Nestleââ¬â¢s implementation of ethical standards was done during the selling of the infant milk formula in the third world market segments (Boyd, 2012). During the same time period, the Nestle Company spearheaded the boycott of milk food and other related products branded as established violating business ethics policies. During the Nestle boycott of ethically wanting food products, Nestle recommended the filing of charges
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